Jakarta, 13 May 2020: Garnier as the number 1 skin care brand in Indonesia is inspired by natural beauty always prioritizes the health and safety of all walks of life. This time, in the fight against COVID-19 pandemic, Garnier is taking concrete steps to produce and distribute 300,000 units Garnier Pure Active Hand Sanitizer free of charge to take care those who are working tirelessly to make our daily life possible.
Manashi Guha, General Manager of Consumer Product Division, L’Oréal Indonesia explains, “At Garnier, we believe that it is our responsibility to not only take care of our employees, but also our business partners and our closest front liners. This includes beauty advisors, cashiers and store staff, journalists, Gojek drivers and medical workers. They are our unsung heroes.”
Through the #TakeCare spirit, Garnier Indonesia works with several partners to distribute and ensure that each of our communities will get 125 ML Hand Sanitizer with the total more than IDR 13 billion rupiah. This contribution is a part of the total IDR 32 billion contribution of L’Oréal Indonesia COVID-19 Solidarity Program.
“As one of the partner, I would like to thank you for keep supporting us and particularly for providing hand sanitizers to our front-liners in the stores and distribution centers that need to keep working in serving our customers. Really appreciate Garnier Indonesia’s effort in fighting against COVID-19”, said CEO of PT. Sumber Alfaria Trijaya (Grup Alfamart).
“L'Oréal is a company which always taking care of the people especially taking care of our people in the store because they are the first layer than can give service and communication to the customers. We believe this #TakeCare campaign can contribute a lot and support people in this situation. Let’s take care of each other." added Lilis Mulyawati as President Director of Watsons Indonesia.
Chelsea Islan our Garnier Brand Ambassador expresses her thanks to unsung heroes, “I have the luxury of being able to stay at home during this challenging situation but I realize that not everyone has that opportunity so I really appreciate our closest front liners who might be more exposed to the virus. Hence, I am beyond honored to be part of this Garnier #TakeCare Solidarity Program because we it enables us to contribute directly to take care our unsung heroes. Every 1 likes on this Instagram post (link), Garnier has converted it into 1 hand sanitizer to donate. Now it’s your turn to take care your front liners.”
“Today, we have diverted our normal production to produce hand sanitizer as our contribution to fight the coronavirus. Later on, Garnier Indonesia will also be making hand sanitizer commercially available for our consumers. The moisturizing sanitizer has 70% alcohol which will leave your hands nourished. This will be available at your nearest offline stores and your favorite e-commerce stores as the soonest. Together, let’s make a change at the front line and let’s #takecare each other with Garnier!,” Manashi added.